Search giant Google is now reportedly seeking a deal with International Business Machines Corp. (IBM) to help sell its desktop applications to large businesses. Google CEO Eric Schmidt spoke with a gathering of IBM’s key partner’s on Thursday, revealing that working with IBM would be a very important part of getting Google’s desktop applications out [...]
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Google just announced a cool addition to Google News. If you search for a person’s name on Google News, you can see statements where that person has been quoted by a news source. For example, search on Google News for [Arnold Schwarzenegger] and you’ll see It’s like how smart the feature is. It can correctly [...]
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Yesterday I reported that GoogleBot is crawling less pages then they once were, based on a large WebmasterWorld thread. Now, I spotted a response from a Googler at a Google Groups thread with similar complaints. This time, I decided to...
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OK, something has been bothering me.When a piece of web content, be it a blog post, a picture, a pdf, gets called linkbait simply because it gets a bunch of links.Is the term “linkbait” overused?Yes.But why is it important, I mean, who cares?It’s very important in the world of social media marketing to know what [...]
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I’ve often written that using a linkbait is like signing a contract with your readers. You’re luring them in with the promise of a reward at the end of the hook. Sometime you can give people what you promise but it’s not in a soundbite format and your readers feel like they never got the [...]
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Remember MTV?Not the also-ran cable channel we have now with its bad reality shows, made for TV movies and music documentaries. I’m talking about MTV when it really was Music Television. When MTV debuted in 1981 it featured 24-hour a day music videos with a VJ (short for video jockey) who introduced the videos, [...]
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The SEO community has been a-buzz lately about standards. There's the epic conversation going on about SEO standards. And then there's the new mobile image ad guidelines that immediately outdated Google's new mobile ads.
Today, Google's Adwords blog got in on the action by talking about general online ad formats. Specifically, the Adwords team has published an online ad format guide. The one-page PDF guide is super simple to read and comprehend. There are recommendations for 6 different ad types:
The guide provides the following info on the 6 types:
So go ahead and get your online ad on!
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