The Google News Blog announced that they have made two changes to the commenting feature, in order to make it more visible to their users.
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There are many reasons social media can be a productive marketing channel or platform. Rather than emplying it as a tactic du jour, the purpose should dictate strategy and the tactics used for reaching desired goals. A few common outcomes for social media marketing efforts include:Gain insight into a community of interest -You can [...]
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In The Trenches is a weekly spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: News from the search engines, today's in-depth look, "What You Don't Know About Quality Scores May Kill You," and this week's free tips and tools.
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Now that the 700MHz auction is over and Verizon and AT&T are the winners of the largest spectrum blocks, Google is placing renewed emphasis on its shared bid for a piece of unlicensed TV "white spaces." We've written about the so-called "white space coalition" previously.
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Combining both technological know-how and a strong command of the written word, agency SEO copywriters are the front-line troops of any SEO initiative. In today's SEM Agency Issues column, "The SEO Copywriter: Wordsmithing the Web," William Flaiz writes an ode to these front-line troops of any SEO initiative.
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A Google AdWords advertiser at WebmasterWorld reports that he used to pay $0.15 per click on his ads but recently his quality score forced him to up the price of his AdWords ads to $10. He'd like to know if...
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There are many places and ways to get links to your site. While some are easier than others, it takes time to earn quality links.
This week's infographic visualizes two link paths: one to the good neighborhood and one to the bad.
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