Late last year I wrote about the future of social networks and how I envision them becoming smaller and more targeted, like aSmallWorld.net, which is a social network for the affluent.Well the Washington Post had an article over the holiday period about niche social network sites like aSmallworld.net and how that advertisers are flocking to [...]
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2007 was a watershed year for Facebook. It wrestled the title of top social network away from MySpace and advertisers swarmed to it, all trying to reach its highly desirable 20 something, educated user base.So how did Facebook do it? Well one reason for Facebook??™s success was its decision in September 2006 to let anyone [...]
More: continued here
Late last year I wrote about the future of social networks and how I envision them becoming smaller and more targeted, like aSmallWorld.net, which is a social network for the affluent.Well the Washington Post had an article over the holiday period about niche social network sites like aSmallworld.net and how that advertisers are flocking to [...]
More: continued here
2007 was a watershed year for Facebook. It wrestled the title of top social network away from MySpace and advertisers swarmed to it, all trying to reach its highly desirable 20 something, educated user base.So how did Facebook do it? Well one reason for Facebook??™s success was its decision in September 2006 to let anyone [...]
More: continued here
A new report from the Pew Internet & American Life Project, “Teens and Social Media” illustrates how teenage boys and girls use social networks.Content creation by teenagers continues to grow, with 64% of online teenagers ages engaging in at least one type of content creation, up from 57% of online teens in 2004.Girls continue to [...]
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The growth of user-generated content (UGC) has caused many marketing and advertising people to wonder what motivates someone to tell people about their product and/or band. Well a report by the Keller Fay Group uncovered the motivations behind those people who share their opinion online.Overwhelmingly, the survey found, reviewers are motivated by goodwill and positive [...]
More: continued here
The growth of user-generated content (UGC) has caused many marketing and advertising people to wonder what motivates someone to tell people about their product and/or band. Well a report by the Keller Fay Group uncovered the motivations behind those people who share their opinion online.Overwhelmingly, the survey found, reviewers are motivated by goodwill and positive [...]
More: continued here