When someone talks about Web 2.0, they are usually referring to the current interactive phase of internet development, defined by blogging, social networking and “wiki” sites built with user-generated content.But what is the next evolution? What is web 3.0? In an article in the Financial Times Dawn Bebe, managing director of the UK’s first social [...]
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This post is by Michael Stelzner.Looking for a credible source to strengthen your article, blog post or white paper? Need a quote from an expert to bolster your case?There’s an excellent source you may not have considered??”LinkedIn. Chances are you have received dozens of emails from friends, colleagues and total strangers asking you to join [...]
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Earlier this week I wrote about how Forrester was recommending to their clients that they advertise on social networks because the cost is cheap, relative to other advertising opportunities. So it was pretty timely of BusinessWeek to have a article about how many users are spending less time on socal networking sites because they are [...]
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E-consultancy had an interesting post about Forrester Research who are advising clients that a recession is the time to be advertising on social networks. As Forrester put it:Social applications in particular, such as communities and social networking sites, are cost-effective and have a measurable impact on prospects’ decisions in the consideration stage, which will be [...]
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E-consultancy had an interesting post about Forrester Research who are advising clients that a recession is the time to be advertising on social networks. As Forrester put it:Social applications in particular, such as communities and social networking sites, are cost-effective and have a measurable impact on prospects’ decisions in the consideration stage, which will be [...]
More: continued here
Earlier this week I wrote about how Forrester was recommending to their clients that they advertise on social networks because the cost is cheap, relative to other advertising opportunities. So it was pretty timely of BusinessWeek to have a article about how many users are spending less time on socal networking sites because they are [...]
More: continued here
I had an interesting conversation with a new client yesterday. The conversation was around goals and what we wanted to achieve during our campaign. As the conversation progressed I was struck by how social media is changing how we market online.If I think back to how this conversation would have gone two years ago I [...]
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