Live Search Team Gives Insight into Product Search Updates

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Recently, Microsoft updated the Product Search Experience, part of its Live Search offering. Now they're giving insight into the specific updates included, via the Live Search blog. The updates were based on feedback given by users of the feature while it was still in beta.

And the updates are (drum roll please)...

  • One stop to research product details and find good prices -- Results display an image and description for each product as well as reviews, prices and spec sheets.
  • Feature-based refinements -- View reviews based on features that are important to you (i.e battery life, portability)
  • Sorting -- Sort results by user ratings, expert ratings, and price.
  • Filtering -- Filter results by specific brands, categories, and price ranges.
  • Richer product details -- Read expert reviews and a spec sheet describing the product.
  • Product search has been seeing a lot of action, lately. Earlier this week, the Product feature was added to Live Search for mobile phones.

    It's really no wonder that such an emphasis is played on these types of product searches and results. Searchers are increasingly wanting answers (as opposed to branding) and with the popularity of devices like the iPhone (which offers full HTML browsing), product searches for both the regular and mobile web are important to the consumer buying process.

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SEW Experts: Social Media = Society’s Watchdog

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Are social networks so powerful to cause an adjustment in personal and corporate behavior on a macro level? You bet your camera phone they are. In today's Building Brand Equity column, "Social Media = Society's Watchdog," Erik Qualman reminds us that companies and individuals now need to live their lives as if everyone is watching...since they probably are.

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Promote the Web Site in Search Engine

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Web site promotion consultancy is as difficult as many people think it to be. It is very true that there are a lot of details that needs to be gained before actually picking up the right people to work with you. All you need is to have a bit of the correct direction and are willing to work hard, you can place the appropriate web site promotion strategy in place within a matter of hours. And then from there you will be able to carry on, and hopefully reach a high level of success.Are you want more...

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Google TV Ads Available To All US Advertisers

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The Inside AdWords Google Blog announced that all US-based advertisers should now have the TV ads option in their account. In fact, you should see the option after logging in to your AdWords account at the bottom, where it says "Other Campaign Types." Here is a screen capture of that section:

Google TV Ads Available To All US Advertisers

Click to continue reading...

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Basic SEO: What Search Engines Hate

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In my last article I went over a few of the things that search engines love. Now I ll finish up the discussion with an article on what they absolutely hate which includes everything from clutter to cookies. So if you re in the mood to build a website grab your pen and paper and start taking notes because this article will offer some of the most important tricks of the trade....
Build IT Knowledge with Current & Trusted Content Helps Employees Develop & Hone New Technical Programming Skills. Sign Up & Get Full Access.

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Google Analytics for Bloggers - Google Relaunches Measure Map

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As Twitter microblogging captures the mainstream media's imagination, Google Analytics has quietly relaunched Measure Map analytics for bloggers. Email invitations went out this week to alpha users of the blog tracking software.

The bad news for Measure Map bloggers: historical analytics data from the original Measure Map can't be imported into the Google Analytics / Measure Map platform.

We reported on the acquisition of Adaptive Path's Measure Map by Google back in February, 2006. Since then Jeffrey Veen and his team have redesigned Google Analytics and integrated new features such as Website Optimizer with great success.

Sitepoint's Technical Editor Andrew Tetlaw posted a question on April 11, 2008 in a dormant Google Groups forum for Measure Map:

Is it just me or does anyone else get the feeling MM has beenabandoned?

Performance is terrible, the browser report still doesn't even
recognize Firefox 2.0....

That post seems to have spurred the Google Analytics team to email all the original users of Measure Map to test the newly rebuilt analytics software for bloggers. You can ask the MM team questions in the resuscitated Measure Maps Google Group.

Andrew also told me that to convert to the new and improved Measure Map you need to sign up for a Google Analytics account and add GA tracking code to your site. For an update, check out Andrew's excellent post today in Sitepoint: Measure Map Redux.

We're not sure whether the original MM "Date Slider" will be reinvented but it was one of the original cool tools for Analytics that had wide appeal (even if it seems clunky by today's Web 2.0 standards).

measure%20map%20date%20slider.jpg

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Today’s On Page Optimization tactics for improving SE ranking

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As we all know search engine optimization is must required thing for any small business. Nowadays every small business owners are crazy for expand their local business globally. Thus they build up eye catching websites with their product list or with their service documentation.But, an effective website is not enough for catching online traffic of any business area. Building a noticeable website is only the basic steps of any local business and after that the term SEO is arising.Do not f more...

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