SMX Social Media 2008 Recap

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Last week I attended the SMX Social Media Conference in Long Beach California, here are some of my thoughts about the event.The one thing that really stood out about this conference was the “focus” or “intensity” most of the attendees had about coming to learn and take in as much information as they could about [...]

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Google Finally Hands Over Alleged Pedophiles’ Profiles On Orkut To Brazilian Authorities

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Google hands over data on suspected pedophiles to Brazil via the AFP reports Google has finally handed over profiles of suspected pedophiles to Brazilian authorities. As expected, Google did hand over 3,261 files with information about alleged pedophilia activities in Google's Orkut communities.

A member of the senate commission, Demostenes Torres, believes the data will provide enough evidence to incriminate about 200 pedophiles in Brazil. In fact, he said about 90% of pedophilia complaints in Brazil come from Orkut.

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SearchCap: The Day In Search, April 21, 2008

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Below is what happened in search today, as reported onSearch Engine Land and from other places across the web.

From Search Engine Land:

  • New Yahoo! Search Weather Report
    Yahoo! Search says it's rolling out a new search update. The note we received in advance offers the standard language: the company will be "rolling out some changes to our crawling, indexing and ranking algorithms. While we expect the update will be completed soon, as you know, throughout this process...
  • Microsoft - Three Weeks or Else!
    Since Microsoft offered to buy Yahoo! for $44.6 billion, interesting times have been ours to enjoy here in the land of the search engines. On April 5 2008, Steve Ballmer stepped up the game by giving Yahoo! 3 weeks to make a decision on the 44.6 billon dollar offer or...
  • Take Our 2-Minute Survey, You Could Win a Ticket to SMX Advanced
    Last Thursday we posted asking you to take our Search Engine Land audience survey. Thanks to the more than 200 of you who took the time to help us out! For everyone else, this is a quick reminder that by taking the survey you will be entered in a drawing...
  • Google Opens Developer "Sandbox" For iGoogle
    iGoogle is one of the most interesting products at the search engine. Reportedly the fastest growing of Google's offerings it's a personal start page or dashboard, but with potential to evolve into something more. Today Google announced "a sandbox for developers that helps them build richer gadgets for iGoogle, which...
  • Google Named Top Global Brand -- Again
    Millward Brown, a unit of mega ad agency WPP, has named Google the world's top brand in its annual "Top 100 Most Powerful Brands" survey (report available here). The Guardian UK also covers the study. Millward Brown calculates the ranking based on corporate earnings, consumer survey data, projected future growth...
  • China Now Number One Internet Market, Surpassing US
    The Chinese Internet has surpassed the US in terms of overall users. According to BDA China (reported in USAToday) there are more than 220 million Chinese Internet users (17 percent of the population) compared with 216 in the US (71 percent). This is simply a function of the huge scale...
  • Anecdotal Evidence Of AdWords Performance On Yahoo
    The AdWords Addict reports on the recent test of Google AdWords in Yahoo search results. Apparently changes were reflected equally quickly on both Google and Yahoo and performance on Yahoo (CTRs) was good, though no specifics are provided. Overall the convenience of managing both engines from a single interface is...
  • comScore Explains What Happened On Paid Click Decline But Great Google Earnings
    With two reports about Google's paid clicks being down, comScore helped fuel a perception among financial analysts that Google might under-perform in Q1. However, Google's earnings handily beat estimates and the stock saw a 20 percent gain in a single day on Friday as investors were buoyed by Google's results....
  • "Browser Search Engine" ChunkIt Launches
    On Friday ChunkIt launched in a private beta. ChunkIt is a search download that sits on top of existing results and enables users to preview them before clicking. Relevant "chunks" of content are called out in a separate pane that splits the screen between the engine and the ChunkIt page....
  • Google Gets Whois Answers In Search Results
    Looks like Google's gained a new direct answer service, whois information for domains. Enter a query like whois searchengineland.com, and you'll be told when the domain was registered and expires, along with a link to more information from the Domain Tools site. Here's a screenshot:...

Search News From Around The Web:

Review Items

Applications & Portal Features

Business Issues

    Link Building

    Local, Maps & Mobile

    Paid Search & Contextual

    Searching

    SEM Industry

    SEO & SEM

    Social Media

    Recent Hot Items From Sphinn, Our Social News Sharing Site:

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    SMX Local & Mobile In SF; Best Rate If You Act Now

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    Believe it or not, July is just around the corner. And so is SMX Local & Mobile, the event that prepares internet marketers for the emerging opportunities of local and mobile search.

    Register today at the pre-agenda rate of just $995. That??™s $400 off the rate procrastinators will get by registering at the show, which will be held in San Francisco July 24-25. Keep reading to learn more...

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    And Now, ‘Google Me’ The Movie

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    Everyone has searched on his/her own name and some people even have real-time news alerts tied to their names. Now a new online documentary takes this vanity search phenomenon to a new level with Google Me the Movie. Part time actor Jim Killeen discovered there were six other Jim Killeens and so he went around the world and interviewed them, asking each the same set of questions, and made a film out of it.

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    Thursday Roundup for the Week of 4/20/08

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    Posted by rebecca

    Stories, news, and other notable items from the past week:

    Three star links:

    • BuddyTV (and buddies of SEOmoz) recently received $6 million in funding. They do some smart SEO on their site, so we're always happy to see an SEO-savvy company get money flung at them. ;)
    • Great, we get a link from the NY Times but it's about Rand's facial hair. Maybe next they'll link to a post about me clipping my toenails.
    • Brent Csutoras talks about Reddit's new UI and features. A lot of the changes seem positive--I love the content on Reddit, but their interface always seemed boring and too text-heavy.
    • Apparently Wikipedia is going to become an actual encyclopedia in Germany. Their most popular entries will be turned into a book. I bet David Hasselhoff's entry will be a separate volume.
    • The FBI has taken to posting fake links in order to nab child porn suspects. Apparently the courts approve of this technique, so maybe Sarah can explain to us how this diffuses the whole "entrapment" argument.
    • Apparently Twitter's uptime is ridiculously high. I wouldn't know anything about it, of course, because I am the only marketer left in this world who does not have a Twitter profile.
    • StumbleUpon now has 5 million users and has had 5 billion stumbles. I think that roughly half of those stumbles are from Rand while he's on conference calls. (I totally outed you, Fishkin!)

    Four star links:

    • Have a rivalry with a competitor? Try a little friendly competition via advertising--such as these car ads and their escalating ribbing.
    • Apparently nearly $5 billion will be spent on social networking tools by 2013. Web 2.0 has officially asploded, and now businesses are setting up to tackle the next generation of the web. Hell, even Dilbert has gone web 2.0.
    • PBS talks shares the truth about IT consultants and says that while some are great, a lot don't know squat. The article also provides tips on how to identify a potentially bad or unskilled IT consultant. I think we run into this problem with all types of consultants, especially SEO, but that doesn't mean that a few bad apples should ruin the bushel. However, it is imperative to be guarded and understand that not all consultants are the cream of the crop. (Why do I keep using agriculture metaphors?)
    • Apparently too many choices can be mentally exhausting. I'll admit to being indecisive about trivial matters--one time I stood in the produce aisle at the grocery store for about 10 minutes while I pondered whether or not I wanted to buy an acorn squash (okay, seriously, I'll stop with the fruits and veggy mentions...though now I am getting pretty hungry).
    • This style guide for blog design is really cool and provides great examples.

    Five star links:

    • UrbanSpoon provides us with a fantastic example of how to leverage newsworthy topics by creating link bait for your site. They took a quote about Barack Obama voters being (I'm paraphrasing here) "latte drinkers," "Prius drivers," "Birkenstock wearers," and "trust fund babies," and actually looked for a correlation between those claims and the voting spread of Obama vs. Clinton. The charts are nerdily awesome and the post is fascinating, to say the least.

    YOUmoz entries:

    Best of YOUmoz:

    • Calamier wrote Help! I've Been SEO Sabatoged!, which accounts his discovery of a massive influx of spammy links to his site and his worries about how the search engines will react. It's a great post--well, not the situation, but it sparked a great discussion and some tips on how to address something like that if it happens to you.

    New events added to the Events Calendar:

    No new events were added this week.

    New additions to the SEOmoz Marketplace:

    Featured job postings:

    Featured companies:

    United States/North America:

    Featured resumes:

    • Welf didn't offer a whole lot of information about him (or her) self, but he/she is looking for employment.
    • Ann Smarty (aka SEO Smarty) is an experienced SEO consultant, blogger, and social media marketer who is currently looking for employment. Ann provides a lot of great value and insight to the SEOmoz community, and her YOUmoz entries are among our best user-generated content.

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    Google Ads Based upon Toolbar Collected User Behavior Data

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    Google’s Content Network provides a way for advertisers to present ads on content pages of sites whose owners have signed up for the service. Hundreds of thousands of site owners show ads on their sites from Google. The advertisements displayed are based upon the content shown on the pages of the participating sites, [...]

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