Double-duty with this post about ourSMX Advanced search marketing conference happening June 3 & 4 in Seattle. First, some of our session coordinators are still looking for some good pitches. Second -- with more than half our tickets sold, consider this early warning that if you don't register soon, you may miss out as happened to some people last year when we sold out.
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A new research paper from Microsoft looks at how surfing behavior -- as logged by a search toolbar -- can be used to improve search results.
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“Keep silent unless what you are going to say is more important than silence”It’s a self portrait of Rosa Salvator from the 17th century. Its unusual for it’s age as the quote is actually in the painting. This is one of my favourite paintings in the National.If the quote is familiar it is because it [...]
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I've personally never found Google Product search all that useful, but hopefully that will change now. Google Operating System reports that Google Product Search has undergone a redesign of some sort.
In the past, Google Product Search just showed you results but did not group stores offering to sell the same product with reviews and technical specifications. Now, for some searches, Google groups store results, shows reviews on Google, and also shows product specifications.
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BBC crackers have successfully hacked into Facebook, exposing security flaws in Facebook Apps and other services.Great video from the BBC on Facebook Security Hacks :BBC Exposes Facebook Flaw : The BBC’s technology programme Click has exposed a security flaw in the social networking site Facebook which could compromise privacy.
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The Algorithm. If an SEO had a nickel for every time that phrase was mentioned in a day... Over time we've become more comfortable with the main triggers that affect search rankings. But, it's leveraging the sum of all factors that can really give you an advantage over the competition.
This week's infographic explores the lengthy list of both well proven and somewhat subjective factors that go into a ranking algorithm:
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Even with budgets getting tightened, your SEO program may be kicking, but the head count you requested to keep the program moving upward may not get approved. When this happens, it's time to look at a Plan B for increasing throughput without adding staff.
Many people I talk to think a superstar in-house SEO team doesn't need an agency, and there is some truth to this. However, when you see that more could be done, but not with your limited team that is already at capacity, it's time to think about how you could spend a few thousand dollars a month to be more productive and move your numbers even further.
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