SES New York: Universal Search Panel

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Today’s Orion panel at SES NY really took a different spin on the topic of universal search. I went in expecting to hear the same info?  about what it is, how info is gathered and how to optimize for universal search. Which, if you are interested, can be read about in a previous SES [...]

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SES NY Session: B2B SEO Tactics

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B2B Search sessions (both organic and paid) can be few and far between, so any time it exists I’m sure to plant myself in the front row.?  The B2B Tactics session was moderated by Jeffrey Rohrs, VP, Agency & Search Marketing, ExactTargetSpeakers included:Patricia Hursh, President and Founder, SmartSearch MarketingBarbara C. Coll, CEO, WebMama.com Inc.Adam Goldberg, [...]

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Google Analytics Benchmarking Now Live

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Last night, the Google Analytics Benchmarking feature went live for those who opted in to the program. More on how to take advantage of that feature over here. Here are some stats from my personal blog. You can also filter...

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Session: Build Investment Interest in Your SEO/SEM Firm

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How to Build Investment Interest in Your SEO/SEM with an introduction by Anne Kennedy and a presentation by Patricia Hall, Investment Banker, Hallmark Capital. If you own and/or are running a fast growing search marketing agency and want to gain more insight into making your firm more valuable for acquisition/investment, then this session is [...]

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Beyond Linkbait with Media and Blogger Relations - SES NY

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On Thursday I’ll be presenting on a panel, “Beyond Linkbat: Getting Authoritative Mentions Online” with Chris Boggs and Sally Falkow. Sage Lewis will be moderating. I think this type of session is very timely as search engines begin to put more and more emphasis on higher quality and editorial link sources and less on sources [...]

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SEO Advice: Getting Links

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[Note: This post was written in December 2005 (!). I’m going through some of my old draft posts and publishing the ones that aren’t too awful. Some of these “Leftovers” will be rough.]Okay, here are some ways to get high-quality links without emailing, paying, or even paying attention to search engines:Provide a useful one-time service. [...]

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Google Ad Manager Adds Special Icon to AdSense Ads

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Yesterday Google announced a new product named Ad Manager. In short, it is a hosted ad management solution, like OpenAds (aka PHPAdsNew) but OpenAds is not hosted. So the benefits of the Google Ad Manager product is that you don't...

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